Digital Marketing

Online Monitoring

Our team can classify any information and evaluate the sentiment of opinions on the Internet regarding a brand, a product or a service.

We thoroughly monitor the required keywords. We have digital tools which allow us to receive notifications, monitor hashtags, carry out advanced searches and analyse forums and blogs.

Right to be forgotten

You may now exercise your right to be forgotten and ensure that any information that worries you does not appear on the Internet.

The right to be forgotten is a Google resource that allows complete deindexation of all such search results which make unfounded suggestions and criticism about personal matters.

Opinion Management

Reputation is a differential value for a brand. Satisfied customers can easily become opinion leaders, so why not take advantage of it?

We create interaction strategies to obtain specific information relating to brands, products and/or services with the aim of helping to improve and foster customer loyalty.

Digital Legal Consulting

Our team of experts in legal consulting has extensive experience in solving reputation crises. We have efficiently managed and solved reputation crises of small and large companies in different sectors, as well as of individuals.

App Store Optimization (ASO)

We offer you end-to-end advice to boost your app sales in app stores.

At Vipnet360 we work with an app development team, supported by an expert in app positioning specialised in Google Play and Apple Store.

• More than 60% of app installations are made from search results in the app stores.
• ASO reduces customer acquisition costs.
• An app positioning depends on the correct operation of a chain made up of a good product, a good communication plan and a good customer acquisition plan.

Development of Apps

We know that the application market is still a rich source of business opportunities for any brand. This is why we have digital marketing and technology development experts that enable us to offer apps designed to generate profits and reach the given targets.

We believe that a solid ASO strategy (SEO positioning for applications) is essential for any application and should be implemented as of the development stage in order to increase the chances of success. At Vipnet360 not only can we develop apps but we can also provide consulting services and implement positioning strategies.

Gamification

At Vipnet360 we create the best gamification strategies.

These strategies can be applied to diverse environments, even including video formats. We have many success stories regarding the use of this type of strategy in Video Marketing and Social Media Marketing.

What can you achieve through gamification?

• Increasing your brand interaction.
• Receiving constant feedback from your users.
• Encouraging teamwork and improving the work environment.

Mobile Ads

It is worth asking: Are my brand adverts optimised for mobile or tablet screens?

At Vipnet360 we do not only work with Google Adwords, but also with several Ad Markets which are specialised in promoting apps which will help you achieve your targets: boost your conversion, and as a result the ASO of your apps, generate online traffic, carry out cross-selling, etc.

Influencers & Bloggers

Influencers y Bloggers

The 2.0 era has meant fundamental changes in communication, marketing and online public relations.

Bloggers and influencers are the main source of information for blogs, forums, social networks and in general, all ‘satellite’ communities which revolve around a brand. They are opinion leaders who have a lot of influence on users.

At Vipnet360 we define and implement your PR strategy as one of the main cornerstones of your online communication plan.

Affiliate Marketing

There are three core players in Affiliate Marketing: The affiliate network, the affiliates and the merchants.

The affiliate network creates an advertising platform and a network of affiliates (Websites that want to make their traffic profitable). At Vipnet360 we negotiate on our clients’ behalf with the affiliate network only rather than with affiliates, by defining prices for the required action (for example, a sale). Once the negotiation is over, affiliates can join the offer and promote it on their website, receiving the profit established for each sale.

This marketing strategy is aimed at a direct result, where you only pay if the target is achieved.

Real Time Bidding

Real Time Bidding allows you to optimise advertisements for a specific audience. This generates significant savings in advertising investment, and also maximises the effectiveness of digital marketing campaigns. It is not intrusive or disturbing for potential customers.

Real Time Bidding together with Big Data result in very fast programmatic buying of digital advertising spaces with even better results.

SEM

Search Engine Marketing (SEM) includes every concept relating to marketing in search engines. However, it has been progressively accepted in the industry has a synonym for paid campaigns on Google Adwords or Bing Ads, for example.

We have a team of certified professionals that can generate qualified traffic to your website by using this advertising format. In the long run, this traffic will bring leads and conversions to your business.

YouTube is the second most important search engine after Google. Campaigns through YouTube are also very powerful and can help to take your business to the next level.

Social Media & Mobile Ads

Social Media

Our agency has competed in different occasions with other agencies. We have always won in aspects concerning campaign optimisation managed through social platforms. We exceed the KPIs given by our clients and achieve very competitive costs per click and per mille.

Mobile Ads

Publish adverts on mobile apps, reimpact those who had previously visited your website with the apps they use everyday, using powerful campaigns adapted to their environment and launch geolocated campaigns.